President and CEO
Ernest Cu of Globe Telecom is the only Filipino executive to make to it to the
Global Telecoms Business Power 100 for 2014. Power 100 is the magazine’s annual
list of the 100 most powerful people in telecoms worldwide.
This is the second
year in a row that Ernest Cu is receiving the recognition. Cu made it to number
64, two notches higher than his previous ranking in 2013. Global Telecoms
Business is the only magazine and website dedicated for senior executives of
telecommunication companies worldwide.
“The business gains
we have achieved over the past several years by positioning Globe as a
challenger brand proves that the company is now a trusted brand recognized
globally. We will continue to take on the challenge of constantly innovating
products and services to provide the easiest and fastest means for our customers
to communicate,” Cu said.
Global Telecoms
Business noted that under Cu’s leadership, Globe Telecom emerged as a mighty
challenger in the Philippine telecommunications industry. Since taking the Globe helm in 2008, Cu has
been driving sweeping transformation, mainly by modernizing its network and IT
infrastructure, underpinned by service-oriented culture -- all to deliver the
superior customer experience, anchored on his primary advocacy: customer first.
Globe Telecoms
Business further noted that the Philippine telecommunications company
gained over 10 percentage points in
wireless revenue share, while trailblazing game-changing customer-focused
innovation, such as personalized postpaid plans and customizable prepaid
offerings, alongside unprecedented OTT-collaborations such as Free Facebook.
After leading Globe
to restore its network in areas heavily affected by devastation caused by Typhoon
Haiyan, Cu announced a pioneering deal with Facebook, giving its customers
access to the world’s most popular social networking site at no cost, the
magazine said. Importantly, employees are motivated by Cu's vision, marked by an
increase of more than 4 percentage points in their employee satisfaction index (ESI)
from 2009 to 2013 where their employee engagement is now rated strong in the
ESI benchmark across industry standards. Significantly, Globe employee
participation rate has consistently risen to almost 98% to date.
At the end of the
first half, Globe Telecom’s total mobile subscriber base reached a fresh record
high of 45 million at the end of June this year, driven by the success of its innovative
offerings and value-for-money promotions. The company ended the first six
months of the year with record-level revenues of P47.7 billion, a 7% rise from
a year earlier, fueled by solid growth across all business segments following
robust increases in the mobile telephony and broadband subscriber bases.
Global Telecoms
Business named Mark Zuckerberg, chairman and CEO of Facebook, as the most
powerful person in the telecommunications industry worldwide as judges decided
to recognize the power of Facebook and other over-the-top companies in
compiling the Power100. Completing the
top 10 most powerful technology executives are Lowell McAdam, President and CEO
of Verizon; Masayoshi Son, Chairman and CEO of SoftBank; Reed Hastings, CEO of
Netflix; Randall Stephenson, Chairman and CEO of AT&T; Jong-Kyun Shin,
President and head of IT and mobile communications business, Samsung
Electronics; Tim Cook, CEO of Apple; Neil Stevens, corporate vice president
product and engineering at Skype/Microsoft; Ren Zhengfei, President of Huawei;
and Hans Vestberg, President and CEO of Ericsson.
Cu was also
nominated for the second straight at the 2014 CNBC Asia Business Leaders Awards,
which recognizes remarkable leaders in the Asian region for their continuing
commitment to excellence, developing best practices and innovative strategies.
