We can never deny the fact
that the local mobile industry is getting a bigger traction. In line with this,
the demand for a reliable and efficient data plans also increases. More
subscribers now consider connectivity as a necessity. And with us being a “mobile
country”, we depend on our smartphones and tablets to connect to the internet.
With that, leading telco
companies like Globe Telecom take on the challenge of going beyond texts and
call services to improve a customer’s overall mobile experience. From the
success of Globe Free Facebook, the company took on the opportunity to
introduce better data plans that not only fulfill the customer’s connectivity
needs but also add value for their money.
Understanding these needs,
Globe recently introduced GoSURF, its latest consumable mobile internet plan
which offers customers megabytes (MB) of data used to access the Internet. To
date, over 90% of Globe customers now opt for GoSURF to access the World Wide
Web. Globe follows the lead of international telco giants like Verizon that
have recently started pushing for their tiered plans to encourage especially
those still on an unlimited data plan to shift for a better online experience.
"We are glad that
Globe has spearheaded this shift in consumer preference, driving consumable
data plans that aim to provide a more wonderful mobile service experience
incomparable to previous offers that are still subject to the Fair Use Policy
(FUP). The GoSURF data plans offer a wide range of consumable data plan, for as
low as P10 for 10 MB to as high as P2499 for 15 GB," shares Globe Chief
Operating Advisor Peter Bithos.
Compared to previous Globe
surfing promos, GoSURF is not subject to FUP, where a customer's mobile
browsing experience is affected when data usage goes beyond the allocation.
With GoSURF, a customer is allowed to use up the purchased amount of data
without being switched to slower speeds. GoSURF, customers only pay for the
data they consume, whatever their online activity may be. From sending
important emails to updating social networking sites, one is only charged
through the MBs used.
GoSURF plans also come
with an anti-bill shock guarantee to ensure customers of a worry free surfing
experience, protected from excessive data charges. Aside from providing a reliable
data connection, GoSURF subscribers also get free access to top notch content
such as Spotify for 6 months. Globe forged a partnership with the leading music
streaming service to provide customers free access to over 30 Million songs
without consuming their GoSURF data allocation.
Recently, Globe also
announced that its network already has 100% 3G coverage, and by end of
September this year, 100% 4G HSPA+ coverage, enabling faster and more seamless
browsing for its over 44 million mobile and broadband customers.