realme unveils the World’s First Cold-Sensitive Color-Changing Smartphone at MWC 2025

MANILA – realme has made a groundbreaking move in the smartphone industry with the introduction of its cold-sensitive color-changing technology, featured in the realme 14 Pro Series, unveiled at MWC25.

realme unveils the World’s First Cold-Sensitive Color-Changing Smartphone at MWC 2025

The realme 14 Pro Series sets a new standard with its pearl texture, innovative color-changing design, a seamless quad-curved display, and the world’s first triple flash camera system. This series adds a bold new chapter to realme's premium number series lineup.

Forward-thinking Collaboration: Innovation Meets Design

Since its inception, realme has consistently pushed the boundaries of design. The brand focuses on creating distinctive, premium designs that stand apart from conventional trends. By understanding the preferences and aspirations of young users, realme aims to provide a sense of value and individuality, encourage personal reflection, and foster a deeper connection of users with its products. This philosophy drove the creation of the realme 14 Pro Series, which continues the brand’s shift toward the mid-to-high-end market.

Valeur Designers on World's First Cold-Sensitive Color-Changing Smartphone
Chase and Designer Torsten Valeur

This year, realme collaborated with Valeur Designers, a renowned Copenhagen-based industrial design studio with over 29 years of expertise. Known for its minimalist yet functional approach, Valeur Designers brings a Nordic-inspired aesthetic that resonates globally. Their vision has elevated the 14 Pro Series, making it a true fusion of beauty and technology.

Through our collaboration with Valeur Designers, the 14 Pro Series brings the aesthetics and functionality of realme smartphones to new heights,” said Chase Xu, Vice President and CMO of realme. “It perfectly embodies our design philosophy of ‘Authentic and Innovative.’ We aim to blend cutting-edge technology with unique design elements, ensuring our products meet user needs while inspiring young people to express their individuality and creativity.”

The World’s First Cold-sensitive Color-Changing Phone

Inspired by the wonders of the ocean, realme introduces the "Unique Pearl Design" for the Pearl White edition of the 14 Pro Series. This innovative design features a polished, shell-like texture and is enhanced with organic seashell powder. The sleek, ultra-thin profile, with the 14 Pro at just 7.55 mm and the 14 Pro+ just under 8 mm, ensures elegance and portability.

The standout feature of the 14 Pro Series is its revolutionary cold-sensitive color-changing technology, which is the first of its kind in smartphones. Using advanced thermochromic pigments, the rear cover dynamically shifts color when exposed to temperatures below 16°C. The Pearl White transforms into a vibrant blue, and as the temperature rises, it changes back to white. This captivating effect mirrors the transformations seen in deep-sea creatures like jellyfish and mollusks.

Each Pearl White device is unique, with every back cover featuring an individualized pattern, much like natural shells. This effect is achieved through a meticulous fusion fiber process, involving over 30 craftsmanship steps. Additionally, the fusion fiber is composed of 95% eco-friendly, biobased materials, making it biodegradable, renewable, and energy-efficient—perfectly aligning with growing sustainability awareness in the Philippines.

Pre-order

realme Philippines has announced that the realme 14 Pro Series 5G is now available for pre-order at any realme physical store nationwide until March 19, 2025, with the official launch on March 20, 2025. Customers who pre-order can enjoy exclusive offers such as a FREE TechLife Bluetooth Speaker 2 (worth P1,799) and a P1,000 discount when they pick up their reserved units.

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