Sharp Philippines Highlights Diverse Product Line at Media Conference and Dealers’ Appreciation Night

Sharp Philippines showcased their comprehensive product line at Conrad Manila Hotel during their Media Conference and Dealers' Appreciation Night on May 22, 2024. This event served as a testament to Sharp’s enduring market presence, reassuring consumers that it continues to offering a wide range of products that enhance and elevate the modern home.

Sharp Philippines Highlights Diverse Product Line at Media Conference and Dealers’ Appreciation Night

In today's fast-paced, competitive world, innovation is crucial for driving progress and success. Sharp prioritizes innovation to stay ahead of the curve, adapt to changing market trends, and meet evolving customer needs. By fostering a culture of innovation, businesses can develop new products, services, and processes that enhance efficiency, effectiveness, and competitiveness.

Sharp's Media Conference and Dealers’ Appreciation Night
Mr. Robert Wu, President and Chief Executive Officer of Sharp Corporation

“Innovation is improving the products based on the fast-changing lifestyle of Filipinos to make their lives easier and be readily available and competitive in the market," said Mr. Kito, President of Sharp Philippines. As we navigate the constantly evolving landscape of technology and consumer preferences, maintaining a focus on innovation is key to staying relevant and thriving in the modern business environment.

Sharp Innovation and Beyond
Ms. Amor Golifardo, Senior Manager for Marketing at Sharp Philippines

Sharp innovative products, such as AQUOS TVs, Plasmacluster Ion, J-Tech Inverter, and Holeless Tub, are just a few that have a positive impact on the market. The Sharp commitment to innovation has contributed to reducing carbon emissions, improving energy efficiency, enhancing experiences, and advancing outcomes.

Sharp is consistently enhancing their product line to cater to local needs and investing in their AIoT products to stay aligned with market demands, ultimately making Filipino lives better. Their dedication to innovation highlights how they envision their products and customers, giving the brand a truly heartwarming appeal.

Cleaning Solution

Sharp's Cleaning Solution Line

From manual washers to fully automatic washing machines, Sharp's innovation redefines the standard of cleanliness. Enjoy a hassle-free laundry process that delivers impeccable results with every cycle. The new ES-FLC15BV-DS front-load washing machine ensures effortless cleaning and features advanced technology to enhance your cleaning experience.

It also includes a unique dry air wash with Plasmacluster Ion technology, which effectively eliminates odors and bacteria from clothes and surfaces. Upgrade your cleaning routine with the convenience of ES-FLC15BV-DS models and say goodbye to traditional cleaning methods. Pair them with the heat pump tumble dryer KD-HTOJP-G (10 kg) for wrinkle-free results.

The EC-WE77P-B will be a real game-changer in the world of home cleaning! With its innovative self-cleaning system, you can say goodbye to manually cleaning the brush. Experience convenience and efficiency, making your cleaning routine a breeze and leaving you with more time to enjoy the things you love.

When it comes to cleaner air, nobody beats the trusted brand for air purifiers. The Sharp Purefit Plasmacluster Air Purifiers use various unique technologies in harmony with people’s lifestyles. With the new “Dual Suction” structure, it achieves a compact body size (333 mm x 330 mm x 578 mm) for its coverage area (84 m²/JEMA standard). Combined with SHARP's unique COANDA air flow technology and the triple filtering system, it provides authentic air purification performance and user experiences. Moreover, SHARP’s one-of-a-kind Plasmacluster Ion technology (PCI 25000) enhances purification efficiency against both airborne and adhered substances, such as viruses, mold, and bacteria.

Cooking Solution

Sharp's Cooking Solution Line

The innovations in kitchen solutions, particularly refrigerators, can significantly impact our daily lives. From direct cool to no frost, these added features make food storage and organization more convenient and efficient. Sharp refrigerators feature advanced technologies such as temperature-controlled compartments that extend food shelf life and energy-saving modes to reduce power consumption.

The functionality of the Sharp refrigerators is truly remarkable, with numerous technologies integrated into the units. They are also equipped with a 7-Shield feature that is proven to have safe operation and high endurance under various circumstances. Moreover, these refrigerators offer wide storage that can perfectly fit food for all occasions.

Aside from functionality, Sharp also prioritizes style, adding a touch of elegance to your home. For instance, the new model 4-Door No Frost Inverter model (SJ- FTF525BVP-DS) gained recognition in the IF Design Award 2021. This innovation can not only improve the freshness and longevity of our food but also streamline meal planning and grocery shopping. Sharp's multi-door refrigerator categories are available in 18 cu.ft. to 27 cu.ft.

When it comes to healthy cooking, Sharp, which is always on the cutting edge of home appliance innovation, has released their latest innovation in healthy cooking technology with the introduction of the Low Sugar Rice Cooker combined with the Healsio series. These cutting-edge kitchen appliances are designed to cater to health-conscious consumers who are looking to maintain a balanced diet without compromising on taste.

The Low-Sugar Rice Cooker (KS-L18SP-BK) from Sharp features advanced technology that allows users to enjoy delicious and fluffy rice with significantly reduced sugar content. By incorporating innovative cooking techniques, this rice cooker helps lower sugar levels while preserving the essential nutrients in the rice. Cook healthier meals with the Healsio water oven (KN-H24FA), which uses superheated steam to cook food, helping to retain nutrients and flavors in your dishes.

Entertainment Solution

Sharp's Entertainment Solution Line

Singing is part of Filipino culture and this prompted Sharp to release another locally tailored product that is not just a karaoke machine, but a multimedia system (HK-L3223SP BR) with multimedia input. It has 2,700 built-in licensed songs and is still upgradable, USB playback for music and videos, an HDMI connection for use with other devices, and video output for larger screen viewing. Sharp also added the YouTube app as a smart feature to instantly access the latest or trending songs.

Sharp recently concluded its search for the next SAMMbassador Season 2 through a Videoke contest held in different key cities nationwide. This aims to promote their SAMM System by allowing consumers in different areas to experience the product, firsthand.

Consumers will enjoy the best viewing experience with the 2nd generation range of AQUOS XLED TVs, first introduced in 2023 in the Philippines. The Xtreme Mini LED technology combines the best features of both LCD and OLED TVs. It features an Advanced Backlight Control that drives dimming zones for superb contrast and visual brightness. In addition, the Deep Chroma QD produces more than 1 billion colours for high colour purity and rich, vibrant colour contrast.

The latest model, GU8500X, is set to showcase a new generation of intelligent TVs equipped with the revolutionary X6X Revelation Processor. This processor powers innovative AI Super Resolution (AISR) that enables intelligent upscale of images to produce much richer visuals, giving users a “True-to-Life” viewing experience like never before. The new GU8500X will be more affordable compared to its earlier flagship model.

Business Solution

Sharp's Business Solution Line

Business innovation improves with the introduction of new ideas, products, processes, and services that lead to significant advancements in a company. Just like what laptops can do, the ultraportable Sharp Satellite Pro C-40-K leads the way by unlocking a new era of seamless work performance. It is equipped with fully loaded features, including the latest USB Type-C™ port for a one-click connection to your most-used peripherals, making multitasking easier than ever before. Coated with a special anti-bacterial dark blue finish to inhibit bacterial growth, this ultra-slim, narrow-bezel laptop is ready to take on any business task you throw its way, so you can work in style.

From common whiteboards to Interactive White Board (IWB), communication will be sharper with the PN-LC range of smart interactive displays, which combines genuine 4K Ultra-HD resolution and an intuitive “Pen-on-Paper” user experience. The single USB-C connector makes it so simple to walk into a room, plug in your device, and start working together right away.

This new model of interactive displays also features an integrated controller with whiteboard, overlay, and wireless functionality to help enhance your productivity. These displays are the perfect choice for busy office environments, boardrooms, classrooms, and training sessions that require quick, responsive operation and smart integrated collaboration tools.

Innovation is also present in products for both big and small-scale businesses. Sharp’s beverage cooler (SCH-315AS) and inverter type chest freezer - available in 5/7/9 cu.ft (FRV 142X/199X/254X), will definitely solve your woes in preserving food and keeping your beverages chilled.

Cooling Solution

The Sharp lineup now includes cassette-type, floor-standing, and split-type air conditioners that are packed with features such as J-Tech Inverter, AIoT and Plasmacluster Ion. Experience superior cooling, whether you are at home or in the office. These units are perfect for both small and large spaces, as they are designed to distribute cool air evenly throughout the room.

With advanced technology and energy efficiency, they provide powerful cooling without compromising on comfort. Sharp air conditioners not only provide the finest cooling solutions, but are also designed to keep you comfortable.

AIoT Smart Home

Sharp's AIoT Smart Home

AIoT is where AI (Artificial Intelligence) meets the IoT (Internet of Things). Sharp appliances like AQUOS TV, Plasmacluster Air Purifier, Split-Type Air Conditioner, among others, connect to a cloud-based AI, integrating seamlessly into daily life. SHARP AIoT intelligently senses, thinks, and suggests operations that will provide the utmost comfort tailored to individual lifestyles.

Sharp’s vision for continued innovation and growth emphasizes its commitment to staying at the forefront of industry advancements. Sharp ensures that it not only meets but exceeds the evolving needs of its customers. For more information, please visit Sharp’s official website at

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