True to its commitment to inspire success, Globe
myBusiness sparks inspiration and empowers entrepreneurs and micro small and
medium enterprises (mSMEs) through its first “myBusiness Day” held last
November 26, 2014 at The Globe Tower in Bonifacio Global City, Taguig.
Empowering
employees and building the nation
In partnership with the Association of Filipino
Franchisers Inc. (AFFI), Globe myBusiness turned the venue into a city of
franchising opportunities called “Globeville”, a one-stop shop for business
start-ups built especially for Globe employees. From franchising opportunities
and business enablers exhibited all throughout the day, to informative business
talks from experts in the evening, myBusiness day was an affair set to enlighten
and ignite the Filipino entrepreneurial spirit.
“All
our campaigns to inspire entrepreneurship and success are not only an external
drive, but are also what we practice within Globe as well. Through myBusiness
Day, we give Globe employees the first-hand opportunity to become entrepreneurs
and arm them with all information they need to get started with their dream
businesses. As a trusted business advisor, Globe myBusiness also equips
entrepreneurs with enablers that help run their businesses more smoothly,
improve cash flow, and promote them in more cost efficient manner,”
says Senior Vice President and Head for Globe myBusiness, Martha Sazon.
Technology-based business tools, also called enablers offered by Globe
myBusiness include mobile POS system Globe Charge, cloud-based productivity
suite Google Apps for Work, internet-based monitoring solution Globe myBusiness
CCTV, GadgetMax postpaid plans, Globe myBusiness Broadband, Globe Education
Solutions among others.
According to Globe Executive Vice President and Chief
Operating Officer for Business and International Markets Gil Genio, SMEs
comprise the backbone of our economy with 99% of registered businesses and
almost two thirds of employment coming from this sector. In this light, Globe
myBusiness encourages and supports entrepreneurship as a pillar for nation
building.
Everything
you need to succeed
During myBusiness Day, employees were given a wide
array of franchising investment opportunities from over 20 local franchise
exhibitors from the food, retail, and service industries. Paired with exclusive
offers such as discounts on franchising packages, additional marketing
promotions and collaterals, additional inventories, as well as free gift
certificates, Globe myBusiness guaranteed employees of the best deals, which
propelled them to get started with their dream businesses.
Completing the cycle of the one-stop shop were learning
sessions held by notable franchise experts Armando Bartolome of GMB Franchise
Developers, Richie Cuna of Fiorgelato, and Joseph Ismael Cruz of BPI
Ka-Negosyo, and Tess Ngan Tian of Lot’s A Pizza as well as exclusive consultation
with AFFI Board of Directors.
“Globe
myBusiness is actually going beyond basic core telco products and services
through innovative solutions which change the way our small and medium business
owners maximize ICT tools available to them. At this juncture, we are focusing
on our local franchising industry and how it will help start-up entrepreneurs
get their feet wet so to speak when it comes to venturing on a business of
their own,” shares Genio.
Present during the event were AFFI President Victor
Fernando, Globe myBusiness ambassadors JR Dela Paz of Size Matters Burges, Mr.
Santi Lim of Strawberry Foods Corporation, RJ Ledesma of Mercato Centrale,
Richie Cuna of Fiorgelato, Caroline Goricetta of Karat World, and Sonny
Francisco of Ferino’s Bibingka. Also supporting myBusiness day were several
celebrity entrepreneurs.
MyBusiness Day is testament of what Globe myBusiness
offers and believes in. To aspiring and present-day entrepreneurs, Globe
myBusiness is a one-stop shop for aspiring entrepreneurs, providing them with
the relevant tools needed and equipping them for success in their business.