Globe is standing to its
ground to have accomplished 100-percent 3G coverage in its entire network. The
wireless company also announces to have full 4G coverage in 90 days. To date,
Globe Telecom is the first telecom company in the country to dome its entire
network with 100% 3G connectivity.
This would provide
subscribers with high-speed wireless internet for faster data interchange on
their mobile devices. Globe also expects to fully equip its network with the
more advanced 4G infrastructure, with the HSPA+ technology, by the end of the
third quarter, which would further strengthen the company’s capability to
provide wonderful digital lifestyle experience to its growing 43 million
customers, as they will be able to enjoy faster data connectivity even as they
use bandwidth-intensive multimedia data applications, such as video and
photography.
“With a 100% 3G network,
we now have a robust capacity for high-speed mobile data access. Providing our
network with full HSPA+ coverage in 90 days will provide an even faster mobile
internet experience. This increases potential for more digital innovation and
enhances wonderful customer experience,” Globe President & CEO Ernest Cu
said, adding that the combined 3G and 4G infrastructure of Globe Telecom will
further drive mobile data explosion in the country amid rising demand for
smartphones.
The rollout of both 3G and 4G HSPA+
infrastructure for the entire Globe network forms part of the company’s
transformation efforts, which delivered the most modernized telecommunications
infrastructure in the Philippines. Putting in a brand new access, transport and
core network nationwide, the transformation enhanced coverage in major points
of convergence and provided a more reliable network, not only for messaging and
voice-calls, but especially for fast internet connection.
According to Cu, Globe
Telecom’s transformation initiative also enhanced in-building coverage in major
malls, hotels, hospitals, major highways and airports, further enriching
customer experience. “The benefits of
staying connected have never been greater, leading to the growing prevalence of
smartphones and other mobile devices. People are able to experience high-speed
internet, allowing them to stay connected to their homes and offices anytime
and anywhere, making it so much easier for our customers to stay productive
even when doing many other things,” Cu said.
To further expand its
coverage across the nation, Globe is also building more 3G and 4G cell
sites. By the end of the year, Globe
Telecom’s total number of cell sites is expected to exceed 6,500. “Our
transformation journey does not end with the 3G and 4G technologies. We will continue to improve our network’s
infrastructure to accommodate our customers’ fast-paced digital lifestyle
needs,” he added.
Globe Telecom’s modernized
telecommunications infrastructure is expected to underpin the subscriber growth
moving forward as smartphone penetration becomes more prevalent. As the company
continues to attract high-end customers in both postpaid and prepaid segments,
the number of Globe customers using mobile data, currently estimated at around
30% of its total subscriber base, is expected to rise even further.
