Asus Zenfone Zoom and Zenfone Max were made official by the company in the same time frame last week. The release of the former was, in fact, staged in Cebu's Sinulog Festival. The Zenfone Zoom is basically a smartphone with blown-up camera features. For one, the Taiwanese outfit claims that the handset is the slimmest among its peers with 3x optical zoom. On the other hand, the Zenfone Max does not differ much with the Zenfone 2 Laser only that it comes with a humongous 5000 mAh battery.

Asus Zenfone Zoom Philippines

This camera-centric smartphone boasts a 13-megapixel sensor at the back of the device. However, it's not your basic 13MP camera. It is a Panasonic-made module with HOYA dual-periscope lens system. For the nitpicky, the Zoom includes optical image stabilization, the popular Laser AF and lens with apertures f/2.7 and f/4.8.

The handset is currently rubbing elbows with other Android flagship smartphones at Php 26,995 price tag.

Asus Zenfone Zoom ZX550 Specs

5.5-inch FHD Display, 1920 x 1080p at 403 ppi
2.5GHz Intel Atom Z3590 quad-core processor
PowerVR G6430 GPU
4GB of RAM
128GB built-in memory
Expandable via microSD
13MP Panasonic rear camera, OIS, AF Autofocus
Hoya Dual periscope lens, f/2.7, f/4.8
5MP front camera
4G LTE, 3G, 2G
Single SIM
WiFi 802.11 b/g/n
3.5mm Audio Jack
Gyroscope, Compass, Accelerometer
Proximity Sensor
Ambient Light Sensor
Android 5.1 Lollipop with ZenUI
3000 mAh battery                         
Php 26,995

Asus Zenfone Max Philippines

The juicier handset basically comes with the same display size as the former - 5.5-inch. It is powered by a midrange processor, the Snapdragon 410, defined by a 1.2GHz quad-core CPU and Adreno 306.

Likewise, its camera also flashes 13MP/5MP combination with laser AF in the rear sensor. Of course, its main selling point is the 5000 mAh battery which could give users a long mileage compared to any other smartphones.

Asus Zenfone Max ZC550KL

5.5-inch HD Display, 1280 x 720p
Gorilla Glass 4
Snapdragon 410 Chipset
1.2GHz quad-core CPU
Adreno 306
2GB of RAM
8GB/16GB built-in memory
Expandable via microSD
13MP rear camera, Laser AF, dual-tone LED Flash, f/2.0 aperture
5MP BSI front camera, f/2.0 aperture
4G LTE, 3G, 2G
dual micro SIM
WiFi 802.11 b/g/n
Bluetooth 4.0
3.5mm Audio Jack
Gyroscope, Compass, Accelerometer
Proximity Sensor
Ambient Light Sensor
Android Lollipop with ZenUI
5000 mAh battery                         
Php 8495

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