True to its commitment to inspire success, Globe myBusiness sparks inspiration and empowers entrepreneurs and micro small and medium enterprises (mSMEs) through its first “myBusiness Day” held last November 26, 2014 at The Globe Tower in Bonifacio Global City, Taguig.
Empowering employees and building the nation
In partnership with the Association of Filipino Franchisers Inc. (AFFI), Globe myBusiness turned the venue into a city of franchising opportunities called “Globeville”, a one-stop shop for business start-ups built especially for Globe employees. From franchising opportunities and business enablers exhibited all throughout the day, to informative business talks from experts in the evening, myBusiness day was an affair set to enlighten and ignite the Filipino entrepreneurial spirit.
“All our campaigns to inspire entrepreneurship and success are not only an external drive, but are also what we practice within Globe as well. Through myBusiness Day, we give Globe employees the first-hand opportunity to become entrepreneurs and arm them with all information they need to get started with their dream businesses. As a trusted business advisor, Globe myBusiness also equips entrepreneurs with enablers that help run their businesses more smoothly, improve cash flow, and promote them in more cost efficient manner,” says Senior Vice President and Head for Globe myBusiness, Martha Sazon. Technology-based business tools, also called enablers offered by Globe myBusiness include mobile POS system Globe Charge, cloud-based productivity suite Google Apps for Work, internet-based monitoring solution Globe myBusiness CCTV, GadgetMax postpaid plans, Globe myBusiness Broadband, Globe Education Solutions among others.
According to Globe Executive Vice President and Chief Operating Officer for Business and International Markets Gil Genio, SMEs comprise the backbone of our economy with 99% of registered businesses and almost two thirds of employment coming from this sector. In this light, Globe myBusiness encourages and supports entrepreneurship as a pillar for nation building.
Everything you need to succeed
During myBusiness Day, employees were given a wide array of franchising investment opportunities from over 20 local franchise exhibitors from the food, retail, and service industries. Paired with exclusive offers such as discounts on franchising packages, additional marketing promotions and collaterals, additional inventories, as well as free gift certificates, Globe myBusiness guaranteed employees of the best deals, which propelled them to get started with their dream businesses.
Completing the cycle of the one-stop shop were learning sessions held by notable franchise experts Armando Bartolome of GMB Franchise Developers, Richie Cuna of Fiorgelato, and Joseph Ismael Cruz of BPI Ka-Negosyo, and Tess Ngan Tian of Lot’s A Pizza as well as exclusive consultation with AFFI Board of Directors.
“Globe myBusiness is actually going beyond basic core telco products and services through innovative solutions which change the way our small and medium business owners maximize ICT tools available to them. At this juncture, we are focusing on our local franchising industry and how it will help start-up entrepreneurs get their feet wet so to speak when it comes to venturing on a business of their own,” shares Genio.
Present during the event were AFFI President Victor Fernando, Globe myBusiness ambassadors JR Dela Paz of Size Matters Burges, Mr. Santi Lim of Strawberry Foods Corporation, RJ Ledesma of Mercato Centrale, Richie Cuna of Fiorgelato, Caroline Goricetta of Karat World, and Sonny Francisco of Ferino’s Bibingka. Also supporting myBusiness day were several celebrity entrepreneurs.
MyBusiness Day is testament of what Globe myBusiness offers and believes in. To aspiring and present-day entrepreneurs, Globe myBusiness is a one-stop shop for aspiring entrepreneurs, providing them with the relevant tools needed and equipping them for success in their business.